We delivered a strategic trade PR and thought leadership programme, positioning Ben as a credible industry voice while championing Ritter Sport’s quality, innovation and growth story. By combining consistent press office activity, expert commentary and trend-led storytelling, we kept the brand front of mind across key trade titles. Alongside this, we supported the brand’s 10-year anniversary event, partnering with Fred Sirieix to bring together press, customers and influencers for a high-impact celebration of progress and ambition.
